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News and Updates

Mastering Marketing Automation: Boosting Engagement and Conversions

Article

Mastering Marketing Automation: Boosting Engagement and Conversions

In the dynamic landscape of digital marketing, staying ahead means not just reaching your audience but engaging with them in a meaningful and timely manner. Enter the world of marketing...

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Unlocking Customer Loyalty:  A Comprehensive Guide to CRM and Loyalty Programs

Article

Unlocking Customer Loyalty: A Comprehensive Guide to CRM and Loyalty Programs

In the ever-evolving landscape of business, where customer loyalty is the heartbeat of sustained success, the integration of Customer Relationship Management (CRM) and loyalty programs stands out as a powerful...

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Nurturing Customer Loyalty in the Digital Transformation Era: The Role of CRM

Article

Nurturing Customer Loyalty in the Digital Transformation Era: The Role of CRM

Is your business ready to thrive in the era of digital transformation? As the landscape of commerce undergoes a digital metamorphosis, the concept of customer loyalty is taking on a...

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Decoding Social CRM ROI: Metrics and Strategies for Success

Article

Decoding Social CRM ROI: Metrics and Strategies for Success

Are your social interactions translating into measurable returns? In the ever-evolving landscape of customer relationship management, a new frontier has emerged, where social interactions and technological insights converge. Welcome to...

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The Evolution of Social Commerce:  Turning Likes into Sales

Article

The Evolution of Social Commerce: Turning Likes into Sales

In the dynamic realm of e-commerce, a groundbreaking evolution has taken center stage, reshaping the way businesses connect, engage, and convert. Welcome to the age of Social Commerce – a...

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Elevating Fine Dining with Clienteling Strategy: A Recipe for Success

Article

Elevating Fine Dining with Clienteling Strategy: A Recipe for Success

In the captivating world of fine dining, where each bite recounts a tale and every moment presents an experience, a revolutionary strategy has emerged, reshaping the very essence of culinary...

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XGATE and SRA Sign MOU to Facilitate Direct Sales for Singapore Retail Brands in China

Article

XGATE and SRA Sign MOU to Facilitate Direct Sales for Singapore Retail Brands in China

XGATE and the Singapore Retailers Association (SRA) are thrilled to announce the signing of a Memorandum of Understanding (MOU) on July 24th. This partnership will leverage our cross-border e-commerce platform,...

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Clean Up Email List, Improve Marketing Efficiency: The Necessity of Email Sunset Policy

Article

Clean Up Email List, Improve Marketing Efficiency: The Necessity of Email Sunset Policy

Engaging customers is a critical aspect of business success, as it helps to build strong relationships with customers and increase loyalty. However, if you do not maintain a healthy active...

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Are Inactive Customers Ignoring Your Email and Hurting Your Business?

Article

Are Inactive Customers Ignoring Your Email and Hurting Your Business?

The COVID-19 pandemic has a significant impact on business and consumer behaviour, many people shifting their shopping habits from in-store to online. As a result, email marketing has become a...

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Understanding the Challenges and Growth Potential For China Cross-Border E-Commerce

Article

Understanding the Challenges and Growth Potential For China Cross-Border E-Commerce

China has become a major player in the global e-commerce market, thanks in large part to its thriving cross-border e-commerce industry. Cross-border e-commerce refers to the process of selling products...

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Singapore Implements Mandatory SMS Sender ID Registration

Article

Singapore Implements Mandatory SMS Sender ID Registration

The Info-communications Media Development Authority of Singapore (IMDA) has announced mandatory Sender ID registration with effect from January 31, 2023. A Sender ID is typically an alphanumeric identifier like “XGATE”...

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MyMyPanda China Launches Cross-Border E-Commerce (CBEC)

News

MyMyPanda China Launches Cross-Border E-Commerce (CBEC)

China — November 1, 2022 – MyMyPanda China, has developed a proprietary cross-border e-commerce platform to serve overseas ecommerce brands looking to access the China market. The MyMyPanda CBEC platform...

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Key Considerations & Guide to China Cross-Border E-Commerce in 2022

Article

Key Considerations & Guide to China Cross-Border E-Commerce in 2022

Three years into Covid-19 outbreak, the rapid digital technology and ecommerce development has tremendous influence on the daily lives of the Chinese people. From online grocery purchase, live streaming, and...

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The Impact of Ecommerce on Retail Brand Strategy For Future Growth

Article

The Impact of Ecommerce on Retail Brand Strategy For Future Growth

Consumer confidence has been harmed by rising inflation, rising interest rates, a potential bankruptcy, and the possibility of an economic slowdown. All these factors have stifled retail sales as government...

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AOTY 2022: A Journey To Remember

News

AOTY 2022: A Journey To Remember

MARKETING-INTERACTIVE held its 12th Agency of the Year Awards, celebrating the success of agencies on Jun 17. Apart from CRM & Loyalty Agency of the Year, XGATE was also nominated...

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Discover the Future Trends of Retail Business in the New Era of CRM & Loyalty Marketing

Article

Discover the Future Trends of Retail Business in the New Era of CRM & Loyalty Marketing

In a study entitled “In-depth: Luxury Goods 2021” (Statista 2021), the global luxury goods market is projected to increase from US$309.6 billion in 2021 to US$382.6 billion in 2025. The...

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Navigating the Digital Terrain Without Third-Party Cookies

Article

Navigating the Digital Terrain Without Third-Party Cookies

Google announced in June 2021 that it was pushing back the timeline to block third-party tracking cookies from 2022 to 2023, allowing more time for the digital advertising industry to...

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Four Holiday Marketing Tips For the Busy Marketers

Article

Four Holiday Marketing Tips For the Busy Marketers

As we approach the end of the year, the floodgates of back-to-back marketing campaigns open and we’re whisked away into another season of holiday gifting and shopping. While you’re busy...

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XGATE comes back with a Gold at Agency of the Year 2021 in Singapore

News

XGATE comes back with a Gold at Agency of the Year 2021 in Singapore

Clinching the Gold at the Agency of the Year Awards, XGATE has come out on top for CRM & Loyalty Agency of the Year. The Agency of the Year Awards...

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E-commerce loyalty: Putting the right ingredients together for growth

Article

E-commerce loyalty: Putting the right ingredients together for growth

Customer loyalty has been a key factor in today’s retail business. With a good segmentation and customer lifecycle strategy, it influences where customers shop, what they buy, and how much...

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XGATE wins Gold at the Agency of the Year Awards 2021 Hong Kong

News

XGATE wins Gold at the Agency of the Year Awards 2021 Hong Kong

XGATE has been honoured with the Gold and Local Hero titles for CRM & Loyalty Agency Award towards excellence in CRM digital marketing practice at the recently held Agency of...

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We love seeing our clients win awards

News

We love seeing our clients win awards

Due to the pandemic, this year’s MobEx & Asia E-Commerce Awards 2021 was conducted via online event broadcast. The awards celebrate the industry’s champions for the most innovative and forward-thinking...

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Three important strategies to transform and future proof your e-commerce business

Article

Three important strategies to transform and future proof your e-commerce business

Social distancing measures and lockdowns have resulted in a serious impact on businesses and consumer lifestyle. The pandemic has shifted consumer spending towards online e-commerce and this shift is not...

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XGATE on the importance of loyalty and personalisation

Article

XGATE on the importance of loyalty and personalisation

This year XGATE walked away with bronze award for CRM & Loyalty Marketing Agency of the Year at the Agency of the Year awards. At the heart of the full...

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XGATE Receives ISO 27001 Certification

News

XGATE Receives ISO 27001 Certification

The certification recognizes the company’s dedication in protecting customer data.  We have established a systematic and ongoing management of information security risks to handle corporate and personal information. February 2021...

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A Big Win at Loyalty & Engagement Awards 2020

Article

A Big Win at Loyalty & Engagement Awards 2020

Despite the Covid-19 pandemic, when the rule to relax the gathering at functions was announced, the organiser proceeded to host The Loyalty & Engagement Awards Event on Jun 23. The...

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Develop successful CRM loyalty programmes with marketing automation

Article

Develop successful CRM loyalty programmes with marketing automation

Fuelled by the growth of the urban population, and rising household disposal income, the food and beverages (F&B) market are expected to grow exponentially. While driving the demand for new...

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Clienteling: Redefining the future of the in-store customer brand experience

Article

Clienteling: Redefining the future of the in-store customer brand experience

The customer journey is often looked at in rather stiff terms, as a chart moving from point to point in a sterile manner. But in reality, each individual customer journey...

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XGATE x CX Conference 2019

News

XGATE x CX Conference 2019

This September, XGATE participated in an insightful knowledge exchange session with over 150 senior marketers at the Customer Experience conference 2019 - Hong Kong. Some key points discussed included the...

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Influencer Marketing | Effective KOL Marketing Strategy to Grow Business

Article

Influencer Marketing | Effective KOL Marketing Strategy to Grow Business

No matter what business you are working for, Digital Marketing is essential for standing out from competitors in your field. Especially in the era of Smartphones, capturing attention from ‘Smombies’...

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Three Key Ingredients to a Successful Omni-Channel Retail Strategy

Article

Three Key Ingredients to a Successful Omni-Channel Retail Strategy

In today’s digital world, consumers no longer need to make a trip to the physical store to research products, browse or even buy. The informed customers are now driving the...

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The Four Building Blocks to Marketing Automation

Article

The Four Building Blocks to Marketing Automation

While CRM and marketing automation have a lot to offer on their own, integrating the two systems provide companies with a powerful suite of tools that are essential for sales...

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Five practical ways to improve your email marketing performance

Article

Five practical ways to improve your email marketing performance

Research has shown that the biggest challenge for marketers is the deliverability rate for email marketing campaigns. While it is important to maintain your reputation as a sender in order...

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XGATE Takes Gold At AOTY 2018 For Second Year Running

News

XGATE Takes Gold At AOTY 2018 For Second Year Running

At Marketing Magazine’s Agency of the Year 2018, XGATE for the second year running has won Gold and Local Hero for CRM & Loyalty Agency Award; and Silver for Direct...

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CRM Metrics For Continuous Business Improvement

Article

CRM Metrics For Continuous Business Improvement

The industry has come a long way since social media started making waves in the marketing world, and while many maintain – with good reason – that social media is...

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XGATE Score Big at TopDigital Awards 2018, Shanghai China

News

XGATE Score Big at TopDigital Awards 2018, Shanghai China

XGATE was presented with the prestigious Innovation 100 – Innovation Case Award at TopDigital Awards 2018 event held in Shanghai. Winners are selected by a panel of judges comprising professionals...

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XGATE Scores a hat-trick at Agency Of The Year 2017

News

XGATE Scores a hat-trick at Agency Of The Year 2017

XGATE walked away with three awards at the Agency of the Year Awards 2017 night. Winning gold for CRM & Loyalty Agency of the Year, Silver for Direct Marketing Agency...

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XGATE Awarded “MOST VALUABLE SERVICES AWARDS 2017” from Mediazone Group

News

XGATE Awarded “MOST VALUABLE SERVICES AWARDS 2017” from Mediazone Group

Hong Kong – 18 May 2017, XGATE awarded “Hong Kong’s Most Valuable Services Awards” presented by Mediazone once again. The award recognizes the innovative solution and quality of service XGATE...

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XGATE Opens New Office in Chengdu, China

News

XGATE Opens New Office in Chengdu, China

XGATE is pleased to announce the opening of a new office in Chengdu, as part of a corporate strategy to increase its presence in the China market. Strategically located at...

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XGATE Awarded Finalist In Marketing Magazine’s Agency of the Year 2016

News

XGATE Awarded Finalist In Marketing Magazine’s Agency of the Year 2016

Marketing magazine‘s Agency of the Year (AOTY) is recognised as Hong Kong’s premier awards show for agencies. The awards are solely judged by senior client marketing professionals from many influential...

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XGATE Honored With “INNOVATION EXCELLENCE AWARD” – Enterprising HK Awards 2015

News

XGATE Honored With “INNOVATION EXCELLENCE AWARD” – Enterprising HK Awards 2015

XGATE is awarded top 5 winners for "INNOVATION EXCELLENCE AWARD" at the Enterprising HK Awards 2015 hosted by the South China Morning Post. The award recognizes local companies’ contribution to...

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XGATE Expands Its CRM Marketing Automation

News

XGATE Expands Its CRM Marketing Automation

With Advanced Campaign Designer and Analytics in its Digital Marketing Services (DMS 3.0) Platform Hong Kong — 18 August 2015 – XGATE today launches the DMS 3.0 Platform, an expansion...

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XGATE awarded ‘HONG KONG’S MOST VALUABLE COMPANIES 2015’ from Mediazone Group

News

XGATE awarded ‘HONG KONG’S MOST VALUABLE COMPANIES 2015’ from Mediazone Group

XGATE has recently been awarded by Mediazone Group as one of Hong Kong's Most Valuable Companies in 2015. The HKMVC awards were instituted to recognize companies who focused on adding...

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XGATE Received ‘capital Weekly Prochoice Awards 2014’ For Second Time

News

XGATE Received ‘capital Weekly Prochoice Awards 2014’ For Second Time

XGATE is honored to receive the prestigious award - ‘Capital Weekly PROchoice Award 2014’ two years in a row. Organized by Capital Weekly, XGATE is named top of its class...

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XGATE Receives ‘Capital Weekly PROchoice Awards 2013’

News

XGATE Receives ‘Capital Weekly PROchoice Awards 2013’

XGATE is proud to receive “Capital Weekly PROchoice Award 2013 - Digital Marketing Agency of the Year” organized by Capital Weekly (資本壹週), a popular weekly financial publication under South China...

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XGATE Shares The Importance of Marketing Automation in Digital Age

Article

XGATE Shares The Importance of Marketing Automation in Digital Age

It’s 2018 and life is great for digital marketers. Cross-channel marketing automation platforms have finally hit mainstream. With a few clicks on your mouse, you’ve set up and launched the...

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South China Securities Limited

Case Study

South China Securities Limited

South China Securities Limited is a wholly owned subsidiary of South China Brokerage Company Limited (619), a publicly listed company in Hong Kong, and is registered with the SFC as...

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Chinatrust Commercial Bank (CTCB)

Case Study

Chinatrust Commercial Bank (CTCB)

Chinatrust Commercial Bank (CTCB) is one of Taiwan's foremost leading retail banks, having over 111 domestic outlets and 66 overseas outlets, and 3,493 domestic ATMs. CTCB rolled out Teradata's CRM...

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