XGATE is a permission-based mobile & email service provider and we host, manage, and send SMS & email messages on behalf of our diverse range of corporate clients. As best practice & reputable commercial senders, our clients strive to ensure that recipients feel confident that the SMS & email messages in their inboxes were genuinely sent on the clients’ behalves.
Active Members Pledge
Unsubscribe Link & Physical Address
Clients are required to have an unsubscribe link prominently displayed in their message as well as reaffirm their agreement to the Permission Marketing Policy every time before importing their opt-in email lists into their account. . As policy, clients also must include their physical address in their emails. We monitor unsolicited and spam complaints and other indicators of poor permission marketing practices closely. We consult and take corrective actions with clients when complaint levels exceed acceptable levels and/or their list growth practices are in violation of this policy. Clients who are not able to come into compliance with this policy are subject to various enforcement measures, including termination.
Commercial EMAIL messages When XGATE sends a message on behalf of a client, the ‘from’ address that you see (or located within the ‘header’ of the email message) may include a reference within the domain name to XGATE as the ESP. This will come in one of three forms:
In compliance with Hong Kong Personal Data (Privacy) Ordinance, once a member of the public has requested opt-out from direct marketing activities, as data handler on behalf of the client, we will:
Commercial SMS Messages
When a client signups to use the XGATE SMS platform, XGATE will assign a SenderID to the account, based on the company Name/Brand (up to 11 alphanumeric characters). By default, and in most cases, clients are not able to change this, so that this information will provide clear and accurate sender information to the receiving mobile recipients. SMS messages sent using the XGATE platform will have:
We encourage you to contact firstname.lastname@example.org or contact XGATE if you did not agree to receive SMS from one of our clients. We will investigate the issue and address with the client, as described above.