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Beauty and Cosmetics

Utilize Social Media To increase Campaign Awareness and Conversions

The retail industry in Hong Kong is becoming more and more competitive. The cosmetic and skin care industry is among the highest ad spending category in Hong Kong and has not been spared from the rising costs of business operation. Specifically, the cost of distribution and technology changes have added complexity for cosmetic brands to manage customer experience. Mobile device proliferation has accelerated mobile engagement resulting in social media like Facebook has become an important channel for consumers to explore and interact with brands. While this phenomenon has sparked many cosmetic brands to launch their Facebook pages, the successful acquisition of Fans is not necessary the same for each brand.


  • Increase awareness of products
  • Increase Facebook Page fans
  • Increase interactions with consumers
  • Capture new leads for sales conversions
Banking and Finance

Chinatrust Commercial Bank (CTCB)

Chinatrust Commercial Bank (CTCB) is one of Taiwan's foremost leading retail banks, having over 111 domestic outlets and 66 overseas outlets, and 3,493 domestic ATMs. CTCB rolled out Teradata's CRM system for event-based marketing campaigns.

  • Stock price movement
  • Personalized Stock Recommendations
  • Currency exchange rates
  • Market News and Information Updates

Banking and Finance


South China Securities Limited is a wholly owned subsidiary of South China Brokerage Company Limited (619), a publicly listed company in Hong Kong, and is registered with the SFC as a securities dealer and investment adviser.

Through, one of Hong Kong's most comprehensive financial online securities trading platform, South China Securities Limited provides all-rounded and comprehensive financial services.

  • Balance movement alerts: deposits / withdrawals / transfers
  • Trade Order confirmations: Executed or partially executed order confirmation


IDD0060 (IDD Telephone Service ) 電訊盈科

The marketing team at PCCW 0060 IDD wanted to leverage the mobile channel as a low cost communications method for improving customer retention rates aimed specifically at:

  • High usage VIP customers
  • Customers whose service contracts were nearing end of life



XGATE was given the task of developing a remote sales force solution for Nokia that could:

  • Streamline and automate the way Nokia Hong Kong sales personnel report from the field
  • Give supervisors and personnel real-time visibility of field activities and market intelligence
    • The latest territory sales information
    • Specific phone models sales and distribution
    • Top 10/Bottom10 retail stores, model handsets


    ATV TV GAME SHOW 1 VS. 100 (以一敵百)

    The international hit game show "1 vs. 100" (以一敵百) came to Asia Television Limited (ATV) Hong Kong as a nightly event hosted by famous Hong Kong Lyricist, Wyman Wong. "1 vs. 100" is a trivia game show with success in many countries.

    • Give views of ATV's game show 1 vs. 100 an opportunity to signup as a in-studio contestant
    • Play a nightly trivia contest from home
    • Multi-Round SMS Trivia
    • Daily SMS Quiz

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